20 July 2017

Home Beautiful Collaboration

Home Beautiful Magazine has launched its first cross-platform content series to show the ins and outs of creating an Australian home from scratch and have partnered with Thomas Archer to showcase the build of a custom home.

The ‘House to Home Beautiful’ project tells the story of Aimee and Frank Tarulli building a two storey home. Their renovation journey will run as a dedicated web-series and content portfolio, led by Home Beautiful editor-in-chief Wendy Moore.

Content will also be produced around the renovation journey, across print, experiential and social media platforms. A new website, with mood boards and photo galleries will also be created, revealing key stages in the renovation process as they occur. Facebook Live, 360 camera views, time-lapse videos and e-commerce links will accompany the web series. Follow the our journey to see a new custom Thomas Archer home come to life!

H2HB Marketing PDF

Transform House To Home Beautiful PDF